So You Want to Work in Marketing? Episode 2: The Approach

By May 13, 2021Blog
Board room meeting with presenter

We’re back with Episode 2 in our series “So You Want to Work in Marketing?” for prospective job seekers.

In case you missed it, here’s a link to the first video in our series where we covered the “Pre-Approach,” aka what you should be doing before you start applying and going on interviews.

In this video, we cover the “Approach,” meaning these are the types of things you can do with your résumé and during the interview to get that job you’re after. In this 30-minute video, Matt, Hanedi, Aaron, and Logan discuss how job seekers can make themselves more attractive to hiring managers and others who influence candidate selection. Enjoy!

Speakers in this video

Matt Lucas

Matt Lucas is a Marketing Coordinator at WorQFlow Solutions. He graduated from California State Univ. Sacramento in 2017 with a B.S. in Business Administration with concentrations in Marketing and International Business. He has a passion for creating new and innovative designs in his current role as he oversees the WorQFlow branding. One of his primary hobbies is podcasting and he currently oversees the production of two podcasts. He also loves visiting new places around the globe, as long as it is with good company.

Hanedi Karajeh

Hanedi graduated from Sacramento State in 2017 with a B.A. in Communication with a concentration in Digital Media. She is an Account Coordinator at Runyon Saltzman, and holds a Social Media Director role as a volunteer with the American Marketing Association. She is passionate about content creation, getting involved in the greater Sacramento community, and indulging in a good T.V. Show from time to time.

Logan Mayville

Logan Mayville grew up in the foothills of Northern California and first discovered an interest in digital marketing while applying for jobs at the height of the 2008 recession. By building a personal website, publishing content, and networking on social media, he saw the power of digital marketing to achieve results and never looked back. Since then, he’s become an expert in direct-response, Facebook ads, and copywriting while helping hundreds of small businesses grow through consulting, coaching, and hands-on service delivery with his own company.

Now, Logan runs the business development and marketing programs for Post Modern Marketing, helping new clients identify their true needs and unlock growth for their businesses in collaboration with the PMM team. When he’s not head down at work you can find Logan wrenching on a vintage motorcycle, playing competitive table tennis, typing letters on his Underwood portable, or hiking through the mountains.

Aaron Wall


Stay tuned for the next video in our job hunting series, The First 90 DaysWhat to do when you first get hired.

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