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X-WR-CALNAME:American Marketing Association Sacramento Valley
X-ORIGINAL-URL:https://amasv.org
X-WR-CALDESC:Events for American Marketing Association Sacramento Valley
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DTSTART;TZID=America/Los_Angeles:20251009T110000
DTEND;TZID=America/Los_Angeles:20251009T120000
DTSTAMP:20260407T024440
CREATED:20250927T232106Z
LAST-MODIFIED:20251001T213554Z
UID:2600-1760007600-1760011200@amasv.org
SUMMARY:Marketing Minds: AI User to AI Builder: Programming for Next-Gen Marketers
DESCRIPTION:Are you a marketing student or early-career professional eager to deepen your understanding of the field? Join us for Marketing Minds: Professional Development Series\, a dynamic speaker series hosted by AMASV. This quarterly lunchtime webinar series connects you with local marketing experts for engaging and insightful conversations on the latest industry trends. \nWhether you’re looking to gain real-world insights\, expand your network\, or jumpstart your career\, this event is designed to fuel your passion for marketing. \nSpeaker\nKim Doyal is a digital marketing strategist with 17+ years of experience building online businesses. As founder of The SPARK Lab\, she helps marketers move beyond basic AI usage to actually building custom marketing tools and solutions. \nKim has successfully built multiple AI applications from scratch using no-code platforms\, creating the same type of solutions that agencies charge $10\,000+ to develop. Her practical approach proves you don’t need a computer science degree to build sophisticated marketing technology\, just the right mindset and tools. \nShe believes AI gives the next generation of marketers an unprecedented opportunity to build solutions that didn’t exist when textbooks were written. \nTopic\nMost students are learning yesterday’s marketing tactics. What if you could skip ahead and start building custom marketing tools that agencies charge $10K+ for\, before you even graduate? \nIn this hands-on webinar\, you’ll discover how to go beyond simply “using” AI and start building with it. No coding skills required. We’ll show you how to use “vibe coding” to describe what you want instead of learning traditional\, technical syntax to create tools that make you instantly valuable to employers. \nYou’ll walk away with practical skills\, real examples\, and a fresh perspective on how to position yourself as the generation that leapfrogs traditional learning curves. \nRegister Today!\nDon’t miss your chance to connect with industry experts and fellow marketing enthusiasts. Grab your spot now and be part of this exciting learning experience! \nClick Here to Register
URL:https://amasv.org/upcomingeventsamav/marketing-minds-series/
ATTACH;FMTTYPE=image/jpeg:https://amasv.org/wp-content/uploads/2025/09/Marketing-Masterminds-Banner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20251002T160000
DTEND;TZID=America/Los_Angeles:20251002T180000
DTSTAMP:20260407T024440
CREATED:20250909T042215Z
LAST-MODIFIED:20250923T133931Z
UID:2594-1759420800-1759428000@amasv.org
SUMMARY:Fall Into Marketing: AMASV Kickoff Happy Hour
DESCRIPTION:Join us Wednesday\, October 2 at Sac Yard (4–6 PM) for an evening of networking\, insights\, and fun! Enjoy one drink on us and a fall-themed speed networking session where you’ll connect with fellow marketers across industries. Tickets: $15 members\, $20 non-members.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nClick to Register
URL:https://amasv.org/upcomingeventsamav/fall-into-marketing-amasv-kickoff-happy-hour/
ATTACH;FMTTYPE=image/jpeg:https://amasv.org/wp-content/uploads/2025/09/fall-into-marketing-2.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250923T120000
DTEND;TZID=America/Los_Angeles:20250923T133000
DTSTAMP:20260407T024440
CREATED:20250825T135048Z
LAST-MODIFIED:20250825T135453Z
UID:2585-1758628800-1758634200@amasv.org
SUMMARY:Harnessing AI to Enhance What You Already Do Best
DESCRIPTION:Join us to discover how AI can elevate your marketing strategy\, ensuring you stay competitive in an ever-evolving digital landscape. \nIn the dynamic world of advertising\, AI stands as a powerful ally. From predictive modeling to personalized list curation\, AI ensures that your marketing efforts remain relevant and impactful. At Media Now\, we are dedicated to keeping our partners informed and ahead of the curve. Performance Today. Eyes on Tomorrow. \nAI’s role in marketing is multifaceted and immensely beneficial. Its ability to analyze vast amounts of data allows for the hyper-personalization of content and ads\, transforming how businesses connect with their target audiences. This technology has become a game-changer\, offering new avenues for engagement and conversion. \n  \nTransform Your Marketing Landscape with AI. Explore the revolutionary ways AI enhances marketing: \n\nPersonalized Campaigns: Deliver tailor-made content that resonates with everyone.\nPredictive Analytics: Anticipate trends and consumer behavior to stay ahead.\nAutomated Customer Experiences: Streamline interactions and boost customer satisfaction.\n\nLunch is Included: Sponsored By Media Now \nSalad/Sandwich Lunch Boxes \nFearured Speaker: Aron Caruso\, Executive Director Client Partnerships \nAron Caruso is the Executive Director of Client Partnerships at Media Now Interactive (MNI)\, specializing in strategic digital solutions. With a background in creative marketing and media sales\, he now focuses on helping partners execute targeted\, data-driven digital and magazine marketing campaigns that enhance advertising ROI across various industries nationwide. His extensive experience has given him valuable insights into the effectiveness of digital advertising in driving client success. \nHosted By \nAAF Sacramento \nAMA Sacramento Valley \nCLICK HERE TO REGISTER\n  \n 
URL:https://amasv.org/upcomingeventsamav/harnessing-ai-to-enhance-what-you-already-do-best/
ATTACH;FMTTYPE=image/jpeg:https://amasv.org/wp-content/uploads/2025/08/Harnessing-AI.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250909T170000
DTEND;TZID=America/Los_Angeles:20250909T190000
DTSTAMP:20260407T024440
CREATED:20250904T032735Z
LAST-MODIFIED:20250904T143159Z
UID:2589-1757437200-1757444400@amasv.org
SUMMARY:Marketing Mastermind Meetup
DESCRIPTION:Join us for our monthly meetup aimed at fostering engagement and amplifying the voices of our AMASV Members. \nRegardless of where you are in your marketing career path\, we invite you to join us for lively discussions\, brainstorming sessions\, and the opportunity to ask questions and share experiences on a monthly basis. From market insights to current events\, we’ll cover it all. \nMark your calendars for the second Tuesday of every month as we come together to explore a new topic of conversation. Stay tuned for occasional venue updates! \nDiscover how tapping into pop culture moments can amplify your brand and engage audiences in fresh\, exciting ways. This session will dive into real-world examples of trend-driven marketing\, exploring when and how to capitalize on viral moments. Learn strategies to stay ahead of the curve while maintaining authenticity in your brand messaging. \nAlongside giving our members a voice and space for collaboration\, this meeting will additionally serve as a platform for AMASV-specific suggestions\, ensuring that our programming and membership offerings reflect the interests and needs of our diverse community. Come ready to share your questions\, wonders\, and ideas related to the vast world of marketing. Our goal is to provide a judgment-free environment where every member feels connected\, heard\, and supported. \nThis is a free event for members to attend\, with beverages available for purchase. Please support our local venue partners! \nIf you are not yet an AMA member\, we welcome you to register and join us as a guest for one of our sessions to check out the community. \nDon’t miss out on this valuable opportunity to collaborate and learn. We look forward to seeing you there. \nRegister Here\n 
URL:https://amasv.org/upcomingeventsamav/marketing-mastermind-sept/
LOCATION:Movement Brewing Co.\, 11151 Trade Center Dr Ste 104/105\, Rancho Cordova\, CA\, 95670
ATTACH;FMTTYPE=image/jpeg:https://amasv.org/wp-content/uploads/2024/08/Marketing-Mastermind-Photo.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250812T170000
DTEND;TZID=America/Los_Angeles:20250812T190000
DTSTAMP:20260407T024440
CREATED:20250807T131531Z
LAST-MODIFIED:20250807T131737Z
UID:2582-1755018000-1755025200@amasv.org
SUMMARY:Marketing Mastermind Meetup
DESCRIPTION:Join us for our monthly meetup aimed at fostering engagement and amplifying the voices of our AMASV Members. \nRegardless of where you are in your marketing career path\, we invite you to join us for lively discussions\, brainstorming sessions\, and the opportunity to ask questions and share experiences on a monthly basis. From market insights to current events\, we’ll cover it all. \nMark your calendars for the second Tuesday of every month as we come together to explore a new topic of conversation. Stay tuned for occasional venue updates! \nAugust’s Theme Coming Soon \nDiscover how tapping into pop culture moments can amplify your brand and engage audiences in fresh\, exciting ways. This session will dive into real-world examples of trend-driven marketing\, exploring when and how to capitalize on viral moments. Learn strategies to stay ahead of the curve while maintaining authenticity in your brand messaging. \nAlongside giving our members a voice and space for collaboration\, this meeting will additionally serve as a platform for AMASV-specific suggestions\, ensuring that our programming and membership offerings reflect the interests and needs of our diverse community. Come ready to share your questions\, wonders\, and ideas related to the vast world of marketing. Our goal is to provide a judgment-free environment where every member feels connected\, heard\, and supported. \nThis is a free event for members to attend\, with beverages available for purchase. Please support our local venue partners! \nIf you are not yet an AMA member\, we welcome you to register and join us as a guest for one of our sessions to check out the community. \nDon’t miss out on this valuable opportunity to collaborate and learn. We look forward to seeing you there. \n 
URL:https://amasv.org/upcomingeventsamav/marketing-mastermind-meetup-6/
LOCATION:Movement Brewing Co.\, 11151 Trade Center Dr Ste 104/105\, Rancho Cordova\, CA\, 95670
ATTACH;FMTTYPE=image/jpeg:https://amasv.org/wp-content/uploads/2024/08/Marketing-Mastermind-Photo.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250708T170000
DTEND;TZID=America/Los_Angeles:20250708T190000
DTSTAMP:20260407T024440
CREATED:20250217T145436Z
LAST-MODIFIED:20250627T221035Z
UID:2452-1751994000-1752001200@amasv.org
SUMMARY:AMASV Marketing Mastermind Meetup :: Summer Social!
DESCRIPTION:July’s Discussion: Summer Social \nJoin us for our monthly meetup aimed at fostering engagement and amplifying the voices of our AMASV Members. \n  \nRegardless of where you are in your marketing career path\, we invite you to join us for lively discussions\, brainstorming sessions\, and the opportunity to ask questions and share experiences on a monthly basis. From market insights to current events\, we’ll cover it all. \n  \nMark your calendars for the second Tuesday of every month as we come together to explore a new topic of conversation. Stay tuned for occasional venue updates! \n  \nAlongside giving our members a voice and space for collaboration\, this meeting will additionally serve as a platform for AMASV specific suggestions\, ensuring that our programming and membership offerings reflect the interests and needs of our diverse community. Come ready to share your questions\, wonders\, and ideas related to the vast world of marketing. Our goal is to provide a judgment-free environment where every member feels connected\, heard\, and supported. \n  \nThis is a free event for members to attend with beverages available for purchase\, please support our local venue partners! \n  \nIf you are not yet an AMA member\, we welcome you to register and join us as a guest for one of our sessions to check out the community. \n  \nDon’t miss out on this valuable opportunity to collaborate and learn. We look forward to seeing you there. \n  \nRegister Here
URL:https://amasv.org/upcomingeventsamav/marketing-mastermind-meetup-summer-social/
LOCATION:Movement Brewing Co.\, 11151 Trade Center Dr Ste 104/105\, Rancho Cordova\, CA\, 95670
ATTACH;FMTTYPE=image/jpeg:https://amasv.org/wp-content/uploads/2024/08/Marketing-Mastermind-Photo.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250508T170000
DTEND;TZID=America/Los_Angeles:20250508T190000
DTSTAMP:20260407T024440
CREATED:20250502T134825Z
LAST-MODIFIED:20250506T200516Z
UID:2541-1746723600-1746730800@amasv.org
SUMMARY:PRSA CCC SPRING MEGA MIXER
DESCRIPTION:Join us for the Spring Mega Mixer — a celebration of creativity\, connection and collaboration! \nThis annual event brings together professionals from across the public relations\, advertising and marketing industries for an evening of networking and community building. Whether you’re a member of AAF Sacramento\, CAPIO\, Capitol Creative Alliance\, AMA Sacramento Valley\, or simply passionate about the industry\, you’re welcome to attend. Come mix\, mingle\, and make meaningful connections with fellow communicators from across the region \nPRSA CCC Spring Mega Mixer
URL:https://amasv.org/upcomingeventsamav/prsa-ccc-spring-mega-mixer/
ATTACH;FMTTYPE=image/jpeg:https://amasv.org/wp-content/uploads/2025/05/Screenshot-2025-05-02-064555.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250506T153000
DTEND;TZID=America/Los_Angeles:20250506T193000
DTSTAMP:20260407T024440
CREATED:20250416T025404Z
LAST-MODIFIED:20250416T030051Z
UID:2506-1746545400-1746559800@amasv.org
SUMMARY:Sip & Swing: Golf Clinic & Networking Event
DESCRIPTION:AMA Sacramento Valley and SMPS Sacramento are teaming up to offer a day of fun on the green! Join us at Haggin Oaks Golf Complex for a golf clinic hosted by a top professional golf coach\, followed by drinks & bites in the Haggin Oaks events area. \nSip & Swing is a unique opportunity to improve your golf game and expand your network by mixing and mingling with top local marketing & business professionals. The Haggin Oaks Golf Complex driving range bays are also equipped with Toptracer monitors and technology to enhance the driving range experience. Toptracer ball-tracing technology is perfect for golfers of all skill levels and is currently being used on the PGA tour and facilities around the country. \nW hether you’re a golf pro or getting into the “swing” of things\, you’ll walk away with some new skills and community connections! \nDriving range\, chipping & putting green access and coaching will take place from 3:30-5:30 PM. \nSponsorship opportunities are available! Review our Sponsorship Guide here or email april.willoughby@gmail.com or mjnerius@gmail.com for more information. \nClick Here to Register
URL:https://amasv.org/upcomingeventsamav/sip-swing-2025/
ATTACH;FMTTYPE=image/jpeg:https://amasv.org/wp-content/uploads/2025/04/sip-and-swing.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250410T160000
DTEND;TZID=America/Los_Angeles:20250410T180000
DTSTAMP:20260407T024440
CREATED:20250308T200337Z
LAST-MODIFIED:20250325T001311Z
UID:2494-1744300800-1744308000@amasv.org
SUMMARY:AI for Marketers Workshop: Optimize\, Automate & Elevate
DESCRIPTION:AI is transforming marketing. Are you fully utilizing its potential? Join the American Marketing Association\, Sacramento Valley chapter\, for a hands-on opportunity to enhance your AI skills. \nSneha Lakkaraju\, Head of Marketing at Two Trees PPC and Founder/CEO of Sandbox Consulting will be facilitating this workshop. Get ready to upgrade your workflows and become a better marketer! \nWhat You’ll Learn: \n\nAI Integrations & Automation: Streamline your marketing stack with AI-powered tools.\nData & Analytics Optimization: Use AI for better insights\, reporting\, and decision-making.\nChatGPT & AI Apps for Marketers: Practical ways to save time and boost efficiency.\nInteractive Exercises: Bring your laptop and apply what you learn in real-time!\n\nWho Should Attend: \n\nIn-house marketers looking to enhance efficiency and strategy.\nAgency professionals ready to implement AI-driven workflows.\nBusiness owners who want smarter\, data-driven marketing solutionsThis hands-on workshop goes beyond AI hype—we’ll show you real applications that free up your time so you can focus on strategy\, creativity\, and impact.\n\nLimited tickets are available—secure your spot now! \n  \nREGISTER HERE
URL:https://amasv.org/upcomingeventsamav/ai-for-marketers-workshop-optimize-automate-elevate/
ATTACH;FMTTYPE=image/jpeg:https://amasv.org/wp-content/uploads/2025/03/amasv.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250408T170000
DTEND;TZID=America/Los_Angeles:20250408T190000
DTSTAMP:20260407T024440
CREATED:20250217T143804Z
LAST-MODIFIED:20250403T193757Z
UID:2448-1744131600-1744138800@amasv.org
SUMMARY:Marketing Mastermind Meetup - Tapping Into Trends: Leveraging Pop Culture in Marketing Strategies
DESCRIPTION:Join us for our monthly meetup aimed at fostering engagement and amplifying the voices of our AMASV Members. \nRegardless of where you are in your marketing career path\, we invite you to join us for lively discussions\, brainstorming sessions\, and the opportunity to ask questions and share experiences on a monthly basis. From market insights to current events\, we’ll cover it all. \nMark your calendars for the second Tuesday of every month as we come together to explore a new topic of conversation. Stay tuned for occasional venue updates! \nApril’s Theme is Tapping Into Trends: Leveraging Pop Culture in Marketing Strategies.  \nDiscover how tapping into pop culture moments can amplify your brand and engage audiences in fresh\, exciting ways. This session will dive into real-world examples of trend-driven marketing\, exploring when and how to capitalize on viral moments. Learn strategies to stay ahead of the curve while maintaining authenticity in your brand messaging. \nAlongside giving our members a voice and space for collaboration\, this meeting will additionally serve as a platform for AMASV specific suggestions\, ensuring that our programming and membership offerings reflect the interests and needs of our diverse community. Come ready to share your questions\, wonders\, and ideas related to the vast world of marketing. Our goal is to provide a judgment-free environment where every member feels connected\, heard\, and supported. \nThis is a free event for members to attend with beverages available for purchase\, please support our local venue partners! \nIf you are not yet an AMA member\, we welcome you to register and join us as a guest for one of our sessions to check out the community. \nDon’t miss out on this valuable opportunity to collaborate and learn. We look forward to seeing you there. \n  \nClick Here To Register
URL:https://amasv.org/upcomingeventsamav/marketing-mastermind-meetup-tapping-into-trends/
LOCATION:Movement Brewing Co.\, 11151 Trade Center Dr Ste 104/105\, Rancho Cordova\, CA\, 95670
ATTACH;FMTTYPE=image/jpeg:https://amasv.org/wp-content/uploads/2024/08/Marketing-Mastermind-Photo.jpg
END:VEVENT
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