The American Marketing Association Sacramento Valley chapter (AMASV) is a fun, eclectic group of the region’s leading marketing influencers and opinion leaders. Join us for our monthly luncheons and hear from great speakers on topics close to marketers’ hearts – like branding, social media and lead nurturing. Mix, mingle and network at our evening mixers and other fun events! We’re your go-to, local source for all things marketing. Join us today.
Marketing analytics are increasingly essential for business success, but they involve a constantly changing set of techniques, technologies and tools. Join your fellow Sacramento marketing leaders and entrepreneurs for an update on the latest and greatest approaches and hear their viewpoints on how to prepare your organization for future changes. This panel features three leading lights in the Sacramento digital scene:
Ashwin Aravindakshan, Associate Professor of Management, Market Research, UC Davis
Charles Davis, VP/Partner at Blast Analytics & Marketing, a top-shelf provider of targeted digital marketing and Certified Google Partner providing expert guidance and execution in business and analytics consulting, SEO, PPC, conversion rate optimization, and marketing automation.
Ryan McCann: Cofounder of Bauer 360, which helps businesses transition from the traditional world to the digital world.
Aaron Opfell: Founder of SearcherMagnet, a Direct Marketing Agency that takes brands, products and services to record sales – efficiently and effectively.
Wednesday, November 18
In less than two years, Sacramento Republic FC launched a brand, won a championship and took the lead position as the next MLS expansion city . The club believes in cultivating an Indomitable City and has engaged its fans and the community since day one. At November’s luncheon, SRFC VP of Marketing and Communications Erika Bjork will discuss why soccer is one of the fastest growing sports in the country, how the club created a brand through its fans and why community engagement is a critical part of the design of their new stadium. Register Now.